How we help you win

We’re a strategic brand partner for ambitious food and drink brands ready to grow — and evolve with intention.


Whether you’re launching your first range, refreshing for retail or preparing to scale, we help you build a brand that gets picked off the shelf, gets listed, and gets talked about.

No fluff. No design ego. Just brand and packaging that attracts customers, builds loyalty, and drives revenue

What we do

We take you from idea to shelf — or sharpen what’s already there.
Meeting you where you are, we build exactly what you need to move forward with clarity and confidence.

Brand Strategy

  • Brand positioning and proposition

  • Shopper insight and category context

  • Brand story, tone of voice, messaging

  • Competitor and shelf review

  • Whitespace and opportunity mapping

  • Naming and tagline development

Brand Identity

  • Logo and visual identity development

  • Colour, typography, and visual language

  • Brand iconography and supporting elements

  • Photography and art direction

  • Brand guidelines and usage toolkit

Packaging Design

  • Pack architecture and hierarchy

  • Concept and format development

  • Front and back-of-pack storytelling

  • Compliant, print-ready artwork

  • Mockups for buyer presentations

  • Shelf testing and visual refinement

Retail Readiness

  • Buyer decks and sell-in toolkits

  • POS and launch campaign assets

  • In-store or DTC creative support

  • Brand audits and redesign consultation

  • Ongoing design support and brand guardianship

Not sure where to start?

Every brand faces different challenges on the path to retail success. Whether you're launching, expanding, or scaling, we help you break into stores, win over buyers and drive sales—with strategy, not guesswork.

Our core brand packages

We offer three core packages — tailored to your stage, whether launching, evolving or expanding.
Each one delivers the clarity, strategy and standout design you need to get stocked, get noticed, and scale.

1.

Get Retail Ready

For early-stage brands preparing for their first retail launch.

Buyers won’t take you seriously unless your brand looks, feels, and sells like it belongs in-store. We help you build credibility and retail readiness.

What's included:

  • Retail strategy & competitor analysis

  • Brand positioning & buyer messaging

  • Packaging design & compliance checks

  • Pitch decks, sell sheets & sample kits

What you get:

A product that’s retail-ready, a brand that feels established and sales assets to win over buyers.

Ideal for:

  • DTC brands entering retail

  • New food, beauty or lifestyle products

  • Startups that want to launch smart

For early-stage brands preparing for their first retail launch.

Buyers won’t take you seriously unless your brand looks, feels, and sells like it belongs in-store. We help you build credibility and retail readiness.

What's included:

  • - Retail strategy & competitor analysis

  • - Brand positioning & buyer messaging

  • - Packaging design & compliance checks

  • - Pitch decks, sell sheets & sample kits

What you get:

A product that’s retail-ready, a brand that feels established, and sales assets to win over buyers.

Perfect for:

  • - DTC brands entering retail

  • - New food, beauty or lifestyle products

  • - Startups that want to launch smart

2.

Grow Your Presence

For brands already in stores and ready to expand.

You’ve made it onto the shelf. Now it’s time to refine your strategy, improve your packaging, and pitch bigger retailers with confidence.

What's included:

  • Market audit & pricing strategy

  • Messaging refinement & margin analysis

  • Packaging updates for shelf appeal

  • Upgraded pitch materials with data & insights

What you get:

A stronger, more competitive brand that buyers will notice—and a clearer path to expansion.

Ideal for:

  • Brands in a handful of stores

  • Products needing a packaging refresh

  • Teams struggling to scale up

For brands already in stores and ready to expand.

You’ve made it onto the shelf. Now it’s time to refine your strategy, improve your packaging, and pitch bigger retailers with confidence.

What's included:

  • - Market audit & pricing strategy

  • - Messaging refinement & margin analysis

  • - Packaging updates for shelf appeal

  • - Upgraded pitch materials with data & insights

What you get:

A stronger, more competitive brand that buyers will notice—and a clearer path to expansion.

Perfect for:

  • - Brands in a handful of stores

  • - Products needing a packaging refresh

  • - Teams struggling to land bigger accounts

3.

Scale & Dominate

For established brands scaling their retail footprint.

Getting on shelf is one thing. Driving sales, building demand and expanding into national retail is the next challenge—and we’re here for it.

What's included:

  • Go-to-market & distribution strategy

  • In-store marketing & retail campaigns

  • Retailer co-promotions & sales team support

  • Retail pricing, display planning & regional scaling

What you get:

A roadmap for retail growth, a marketing engine that drives sell-through, and better relationships with key retail partners.

Ideal for:

  • Brands with existing retail presence

  • Teams preparing for national expansion

  • Companies wanting stronger retailer partnerships

For established brands scaling their retail footprint.

Getting on shelf is one thing. Driving sales, building demand and expanding into national retail is the next challenge—and we’re here for it.

What's included:

  • - Go-to-market & distribution strategy

  • - In-store marketing & retail campaigns

  • - Retailer co-promotions & sales team support

  • - Retail pricing, display planning & regional scaling

What you get:

A roadmap for retail growth, a marketing engine that drives sell-through, and better relationships with key retail partners.

Perfect for:

  • - Brands with existing retail presence

  • - Teams preparing for national expansion

  • - Companies wanting stronger retailer partnerships

Bespoke projects & retainers

Some brands need more than a fixed package — whether it’s a complex challenge, ambitious growth goals or ongoing support to keep your brand on track. That’s where our bespoke projects and retainer partnerships come in.

We become an extension of your team, offering tailored strategy, hands-on brand consultancy and consistent design support to help you stay ahead at every step.

With priority access and a collaborative approach, our retainer clients get the flexibility and expertise they need — whenever they need it.

Ready to explore a partnership that fits your unique journey? Let’s talk.

Helping you get your product onto shelves + into baskets.

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Monday–Friday: 9am to 5pm